Maui In Maui | What’s Maui Hawaii Like In May | Facts & Events

Maui In May

Maui is one of those places on earth where you could always find something to do and something to see no matter what time of the year. So is May an excellent time to visit Maui? If you haven’t visited Maui in May and you are thinking of spending your springtime in this beautiful place, then you got to continue reading this.

Weather in Maui in May

Maui is one of the most diverse islands in Hawaii due to its coastal plains, interior valleys, mountains. It is full of microclimates which mean it can be dry and sunny in one place, but an hour drive away, and you’ll end up in a chilly and wet area.  The average rainfall of Kahului, where Maui’s main airport is located, is 0.74 inches and it tends to be a tad higher compared to other resort areas.

May is one other best times to visit Maui as the weather for this month is usually lovely. The average springtime temperature is in between low to mid 80’s F and could go down to 70s during nighttime. 

Springtime in Maui

If Maui is beautiful during summer and winter, then it is a lot prettier in spring! The beautiful blooming flowers are endless – roses, lilies, hydrangea, and even the flowering trees. The different display of colors produced by flowering trees is enough to fill your day. Maui locals love flowers, and it shows how they make flower necklaces and give them to their visitors as a way of welcoming them. In fact, they even have a “Lei Day Holiday”; and Maui’s particular flower and the color is Pink Lokelani flower, or the Maui rose.

Maui Events in May

Maui is a lively place rich in culture and tradition. All throughout the year, they always have to celebrate highlighting everything from art, to music, to foods. Below are the extraordinary events that you might enjoy when visiting Maui in May:

  1. Lei Day – 1st May

Lei Day is a fun and colorful occasion to celebrate Hawaiian culture or the Aloha spirit. Each island in Hawaii has a different type of lei and color to use for the celebration and for the people to wear. Lei is very special to Hawaiian as it represents the unspoken expression of Aloha and Maui’s Lei flower is Pink Lokelani. This festivity is celebrated every 1st of May featuring live performances and entertainment.

  1. Mother’s Day – 8th May

Well, wouldn’t it be exciting to spend Mother’s Day in a foreign place? Hawaii is all about family (Ohana) which makes the celebration of Mother’s Day on the island more special. Instead of buying your mom a bouquet of flowers, why not make it more personalized by stringing up lei for your mom to wear. You can complete your celebration with a delicious meal in one of the best local diners in Maui or family time at the beach.

  1. Maui Brewers Festival – 14th May

The Maui Brewers Festival at the Maui Arts and Cultural Center (MACC) has become one of Maui’s top festivals. The festival features delicious food from local restaurants, beer tastings from different breweries, vibrant music, games, and many more. This is also a great time to bond with family and friends.

May is also one of the least tourist-packed months in Maui which is a great time to get the best deals for accommodations and tickets.

The post Maui In Maui | What’s Maui Hawaii Like In May | Facts & Events appeared first on Shane Perry Marketing.

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How To Create The Ultimate Landing Page | Landing Pages 101

How To Create A Landing PageHow To Create The Ultimate Landing Page

So you’ve got the perfect marketing plan, have the paid search ads running for your perfectly optimized website and generating ideal website traffic. Yes, your site is almost complete. ALMOST. Why? Because you have been wondering why your conversion rate isn’t moving! Let me ask you this; is your landing page perfect enough to convert? Probably not.

So how should you create a landing page that will convince your visitors to take the plunge become your customers? Below are the steps to create the ultimate landing page that converts.

Pay Attention to Your Unique Selling Proposition (USP)

A great Unique Selling Proposition (USP) has a killer headline, convincing subheadline, with winning reinforcement statement and closing argument. The main headline is where everything begins since it is the first thing that your visitors see when they arrive on your landing page. It should be captivating enough that the visitors would want to keep on reading it. And while the main headline catches the attention of your web page visitors, your subheadline, on the other hand, should be convincing enough to hold the attention of your visitors to make them want to stay.

Make Engaging Contents

Visual content is another essential component of the ultimate landing page. They say that a picture paints a thousand words, so make sure that your visitors can also read the exact message you want to convey to them when they look at your visual contents. Make sure that they are large enough and of high quality. It should also be relevant to your business and the products or services you are offering.

Here is a blog post about content marketing vs traditional.

Emphasize What You Can Offer

Be clear with the message you want to communicate to your audience. Your visitors should be able to determine right away what your business offers to them. It’s up to you how you place your benefit on your landing page. You could either integrate them on your headline or you could separately summarize them in a paragraph. What’s important here is that the benefit you offer must agree with everything else on your landing page. And it must describe the problem you are solving and how better your products are from your competitors.

Show Off Your Happy Customers

Let’s face it; everyone can put up a website overnight and claim to be the best in their fields. Show how credible you are and how you walk your talk by providing social proof such as customer’s testimonials and reviews, social signals or the figures of your social media followers, trust seals, and awards that your business have received over the years.

Make A Clear And Concise Call-To-Action (CTA)

Your business’ Call To Action (CTA) is essential since its primary purpose is to increase the web page conversion rate. Your Call To Action should be convincing and attractive enough for the visitors to click on it. So pay extra attention to designing and creating your CTA. It could be a stand-alone button or a part of lead generating form.

By now you should have understood how important your business’ landing page is. It could make or break your conversion. To ease the challenge in creating the ultimate landing page, you could follow the steps mentioned above and succeed in turning your visitors to real customers. 

The post How To Create The Ultimate Landing Page | Landing Pages 101 appeared first on Shane Perry Marketing.

Call To Actions That Actually Work For Marketing | Creating CTA’s

Call To Actions, CTA Call To Actions That Actually Work For Marketing

Are you struggling with making your website visitors do what you want on your site? Are you one of those online marketers who is blessed with the right amount of traffic yet, are unfortunate enough to have little email subscribers or very low conversions? You know you have website visitors coming on your site daily. But, sad to say that they never signed up on your newsletters or subscribed on your product demo. Then, most probably there is something wrong with your call to actions.

Hire Us To Do Your Online Marketing Here.

Like what its name implies, Call To Action has worded the urges your website visitors to take specific action on your website. These actions could be purchasing your products, subscribing to your email list and newsletter, signing up for your product demo, and many more. Call To Actions is undeniably one of the essential elements of your website. A convincing CTA will increase your business’ conversion rate and help you achieve your business’ goals and objectives.

You want to see how a great Call-To-Action looks like and why they work? Read on below.

Evernote

CTA Phrase: Remember Everything

Two words yet it delivers a thousand messages to its website visitors. The moment website visitors landed on the page; they understand right away the objectives of Evernote. The design and color of the landing page are simple which is great because the users can easily find the green sign up button.

Netflix

CTA Phrase: See What’s Next. Watch Anywhere. Cancel Anytime.

Why are these catchphrases effective? It’s because Netflix is not putting pressure its users with the outcome if they subscribe to it. It is like telling its users to give Netflix a try and if they aren’t satisfied with it, they can cancel the subscription anytime, and they have nothing to lose. 

OkCupid

CTA Phrase: Dating Deserves Better

The Call-To-Action focuses on the website users. It is like telling OKCupid members that they are their dating lifestyle is their priority more than anything else. Its additional description just above the sign-up button serves as icing on the cake.

OfficeVibe

CTA Phrase: Better Leaders. Better Teams

The catchphrase is direct yet straightforward. After reading the CTA, you will automatically get the message they want to deliver. The white font on a blue background is clean to look at. And the yellow sign up button is enough to grab the attention of website visitors.

Humboldt County

CTA Phrase: Follow The Magic

The best thing about Humboldt County’s website is that the video footage of the beautiful Humboldt shows how magical the place is. The stunning video will compel you and gives you the Alice-In-Wonderland ambiance. And the magic doesn’t stop there. Once you click on its CTA button, you will be directed to a page where you can choose your adventure which is a smart way to encourage visitors to spend longer time on the website.

There you have it! You may have noticed that the different companies above use different styles in creating their Call-To-Action. However, they all share one thing in common; and that is, all their CTA’s are clear and specific. When making your own CTA, always keep in mind to remove any distraction from entry, make it unique and refreshing, and encourages your audience to take immediate action.

The post Call To Actions That Actually Work For Marketing | Creating CTA’s appeared first on Shane Perry Marketing.

Improve Your Online Marketing Strategy6 Key Ways To Improve Your Online Marketing Strategy

Improve Your Online Marketing Strategy6 Key Ways To Improve Your Online Marketing Strategy

6 Key Ways To Improve Your Online Marketing Strategy

Marketing your business online is a whole new ball game since it takes careful planning and constant work. But how do you know which strategies really work for both the short-term and the long-term? Here we share with you six tried-and-tested techniques to improve your online marketing strategy.

Long-Term Value

It’s great to make solutions for short-term wins, but it’s also important to be forward thinking in terms of long-term results. It’s best that you plan with your team on how your content and digital strategies will play out months or years ahead. This will enable your company to have a good direction for long-term growth or revenue.

Be Particular About Conversion

Focus on the conversion rate of your site’s traffic, and not just how many leads it gets. Take note of your data and metrics to see which factors directly or indirectly affect your customers’ decision to buy. See where your potential customers are spending their time on your website and social platforms. From there, create content that would target these customers.

Be There For Your Customers Every Step of the Way

You’ll get an in-depth understanding of your customers’ buying journey through market research and analytics. Make the shopping experience of your customers more exciting by optimizing your online and mobile platforms. Take them on a journey from social media engagement to excellent customer service. The smoother the buying journey, the higher your conversion rate is.

Polish Your Customer Service

One of the biggest factors that affect a customer’s experience and what makes them come back for more is excellent customer service. There might be times that you can’t please all people, but you can help with whatever they need by adding a personal touch to your customer service. Give your customers a good experience with your brand by providing superior customer service.

Refine Your Processes

You might have established a workflow for your marketing strategies, but there’s always room for improvement in everything. Refine which processes work well, and also those that don’t. Re-evaluate your strategy when you need to amp up your game or expand your profit goals.

Hire the Best

Your online marketing strategy can be very effective, but it would be hard to achieve your goals if you don’t have the right people to implement them. Be on the lookout for the best talent in job sites, and make things works when you’ve established your team.

If you want the best marketing team for your business, consult with Shane Perry Marketing to achieve the best solutions for your brand strategy.